On March 30, 2021, Ooligan Press launched Suzy Vitello’s debut adult novel, Faultland, with a virtual launch party that not only celebrated the book itself, but also it’s journey from an idea in Suzy’s mind to a beautiful novel that is already gaining wide acclaim. During the launch, Suzy answered questions, did a short reading from the novel, and engaged in an insightful conversation with fellow author and moderator for the evening, Monica Drake.
Start to Finish
The aim for our social media promotion is to convey the book’s positive message towards advocacy, while also highlighting national environmental dates to create climate change awareness.
As of this writing, FINDING THE VEIN is on the verge of publication and the entire team is so excited! While this post will be going up after the launch for FINDING THE VEIN has officially kicked off, rest assured that our team will keep the enthusiasm rolling as we continue to promote Ooligan Press’s first mystery novel.
The ramp up to the launch of FINDING THE VEIN has begun!
We knew early on that FAULTLAND was the kind of book that could carry a strong and unconventional social media presence, and our Oolies are busily working away to demonstrate just how accurate that prediction was.
When we developed the marketing plan for this book, we included unconventional contacts that were appropriate for its themes. These included adoption associations, libraries, book clubs, and summer camps, in addition to the typical contacts that a project team collects. Our question was this: How do we reach the unconventional ones?