When so much original content is accessible for little to no cost online in digital form, why is that this content is being turned into and sold as physical books, and what does this say about the value of a book? perhaps this strange concept can be mutually beneficial for both the consumer and the publisher.
Manager Monday
Why Ooligan Editors Should Read Out Loud
By Emma Hovley
While I’ve read and continue to read numerous books on the art of editing and writing, I find myself most frequently leaning on an editing tip that was thrown at me way back in high school. Read it out loud.
An Ode to Proofreading
By Madison Schultz
Unlike copyediting, which focuses purely on the text, proofreaders engage with the book after the interior has been designed and laid out. That means that in addition to keeping an eye out for egregious grammar errors and typos, the proofreader is focused on aesthetics: eliminating typographic gaffes such as widows, orphans, and runts; marking bad breaks and word stacks; and ensuring design elements such as subheads and running heads are handled consistently.
A Guide to Projects and Planning Conferences
By Brennah Hale & Zoe LaHaie
As seasoned veterans of the Outreach and Project Development team, we are now embarking on a new journey as managers! Being team members for the duration of our first year and now coming in as managers has allowed us to see the growth and evolution of this team.
How Personal Branding Can Impact Getting Your Book Acquired
By Taylor Thompson @taylormegon
Personal branding, especially as a writer, is complicated, confusing, and—unfortunately—completely necessary. While your presence and brand online aren’t the only factors that contribute to your publishing dreams or successes, your personal brand does have a huge impact on how both readers and publishing professionals alike will see you. We’ll let you in on a little secret: you’re easy to find on the internet. And yes, we do check.
Photography & Social Media: It’s not Terrifying, I Promise
By Sadie Verville @sadieverville
Big companies have the money to outsource photographers, and that’s great. It provides freelance photographers work and gives them a great source of income. Many smaller businesses, and especially publishers, do not have those kinds of resources. So we have to make do. But how?