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Best Practices for Writing Blurb Requests

By Sarah Moffatt

February 21, 2022 by OoliganPress Leave a Comment

Best Practices for Writing Blurb Requests

What’s a blurb, you might ask? Cue the booming announcer voice: “Emotionally moving, socially poignant, and expertly crafted . . . a gem of contemporary literature.” Were you picturing the front or back of a book jacket just now? Good. That’s a blurb: the pithy quote on a book’s jacket that praises it and makes you want to pick it up.

Filed Under: Marketing Tagged With: Agent, blurbs, books, jacket, literary, Marketing, novel, praise, promotion, publicity, quote, Reading, request, review, writer, writing

Why Transparency Matters in Marketing

By Megan Jessop @megan_jessop

October 20, 2021 by OoliganPress

Why Transparency Matters in Marketing

Consumers often choose companies that they can trust and that they feel connected to. Transparency goes a long way with current and future customers.

Filed Under: Marketing Tagged With: best practice, book marketing, Business, consumers, Marketing, professional, publishing, sales, Social Media, transparency, writer

Self-Advocacy for Freelance Writers

By Devyn Yan Radke

October 4, 2021 by OoliganPress Leave a Comment

Self-Advocacy for Freelance Writers

No matter what kind of freelance work you get into, you have to be firm and confident in yourself. You are your own hype-person, and no one will be a better advocate for you than yourself.

Filed Under: Publishing Tagged With: freelance, how-to, self-advocacy, tips, writer

Personal versus Professional Branding in the Business of Book

By Megan Jessop @megan_jessop

March 17, 2021 by OoliganPress

Personal versus Professional Branding in the Business of Book

What is the difference between personal branding and professional branding? Why does it matter and when is it better to use one over the other? Let’s start by defining what each one is.

Filed Under: Marketing Tagged With: author, books, branding, Business, Design, Marketing, personal, professional, publishing, sales, writer

Confessions of a Comma Splicer

By Melinda Crouchley

January 20, 2020 by OoliganPress Leave a Comment

Confessions of a Comma Splicer

I’m here to confess to my comma-splicing crimes and help everyone else who’s guilty of comma splicing learn the error of their ways before it’s too late. Just kidding—it’s never too late to learn something new or relearn something old.

Filed Under: Editing, Manager Monday Tagged With: comma splice, commas, coordinating conjunction, editor, grammar, independent clauses, learning, mistakes, punctuation, semicolons, sentence structure, subordinate conjunction, writer

Editing and Authorial Voice

By Julianne Pearson

September 9, 2019 by OoliganPress Leave a Comment

Editing and Authorial Voice

Everyone has different ways of understanding the world around them, and in order to draw that out for a keen audience, it is necessary for an editor to make all those red lines and to work with the writer to help them dig out their own unique voice.

Filed Under: Editing Tagged With: audience, authorial voice, balance, critique, critiquing, Editing, editor, publishing, voice, writer, writing

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