More and more writers are becoming published authors. Some start with blogs, writers’ groups, and lifelong dreams. Traditional publishing can be difficult to break into, especially if you’re not already an established author. So how are new authors getting their books into the competitive market without an agent or a supportive publishing house?
As I sat in my first executive meeting for Ooligan Press, I nervously observed everyone around me. Their heads bent toward one another, they talked about the various books that were in the works, the assignments they had completed over the break, and the teams they would be joining this quarter. I felt like an outsider looking in. I couldn’t help but sink a little lower in my seat. Did I even belong here?
The design department in a publishing press is absolutely one of the most important aspects in the publication process. Design furthers the production of a book by working on its interior as well as its exterior—the book’s cover or, in some cases, a jacket. The cover is the very first thing readers will see as they browse their favorite bookstores in search of their next binge. Although no one should judge a book by its cover, it’s okay (and completely human) to be guilty of this at one point or another. Unfortunately, this can make a designer’s job a little more strenuous as they want to ensure the book’s success and maximum potential—not only for the author, but also for the press. In order for the designers to create a successful exterior, they will need to take into account various characteristics of the written piece.