As the social media manager of Ooligan Press, I use Hootsuite (a platform for managing social media) to maintain our bulk uploads. . . . Below is a step-by-step version of how this process works.
Social Media
#VisibleWomen
By Elizabeth Hughes @elizabig
The digital world has opened us all up to a lot of professional advantages, in terms of showcasing skills and networking with other creators. We now have personal websites and portfolios and LinkedIn accounts that may or may not be frequently checked. However, time and time again one of the most informal sites ends up being the most useful for creators: Twitter. It’s already well-known that professionally branding yourself on Twitter can be helpful, but 2016 saw a new trend emerging in how Twitter can be used to uplift minority creators.
Twitterature Renaissance: How Digital Publishing Created a Platform for Microfiction to Flourish
By Jasmine Gower
Storytelling through Twitter has multiple appealing qualities to authors—these works are quick to produce, easy to publish, and easy to share.
Sailing Forward
By Elizabeth Nunes @ezepeze11
With three books ready to hit the market in the coming months, two teams are working hard on their Social Media Strategy Document, which covers everything from who they aim to reach with their social media campaign to when this campaign will be launched and—most importantly—how they plan to execute their ideas. The document is extensive, and for every platform they utilize (Facebook, Twitter, Instagram, Tumblr, etc.), there is “paperwork” to be done. So, where do I come in?
Twitter Interactions with Famous Authors and How to Deal
By Joanna Szabo
Even though social media theoretically closes the distance between an author and their readers, it sometimes seems to me that the opposite is true. Just looking at a particularly famous author’s feed, I’m highly aware of the statistical improbability of actually getting their attention on Twitter. As of early October, J. K. Rowling had 8.44 […]
Ooligan’s Little-Known Social Media Site
By Elizabeth Nunes ezepeze11
I know all of you have been wondering, what has Ooligan’s social media manager been doing since you last heard from her? Lots, guys. Lots. We are four weeks into fall term and already so much has happened. New department leads have taken over for those who graduated in the spring, and every book is […]