One word: Fabio
What’s the best way to design a book cover for a genre you aren’t familiar with? What if it goes wrong, despite your best efforts?
Iditarod Nights will be the first romance published by Ooligan. It’s wonderful to blaze a trail, but what does this mean in practice? How can you market a book with no prior contacts and little experience in the genre?
The Bad Sex in Fiction Award teaches us several things: first, many novels contain profoundly cringeworthy sex scenes; second, even great writers often flounder when they try to write about sex; and finally, there are plenty of editors who (perhaps begrudgingly, or perhaps because they too are at a loss for how to approach this subject) are letting these giggle-inducing scenes sneak through to publication. This state of affairs might lead us to wonder, Why is it so hard to write about sex? And, more importantly, what can editors do to help?
As the cover of a book communicates to the potential reader what lies within, many conventions have emerged to highlight certain genres, such as an old photograph that promises a memoir, or a shirtless muscular man that promises a romance novel. To investigate further, we’ll look at four popular books sold in both the US and the UK and see what each cover has to say about the same story.
Out of Amazon’s ebook paid sales, 45 percent were romance. And out of all romance sales, an estimated 89 percent are digital copies. So why do romance readers buy so many ebooks?