Goodreads allows users to keep track of books they’ve read, books they want to read, and the reading journeys of other registered users. While Goodreads is a wonderful resource for readers, it also houses a very lucrative market for indie publishers and authors. Through the Goodreads author program, Q&A groups, word of mouth, and the Goodreads recommendation engine, indie publishers and authors are able to establish a presence among the bigger five guns in the publishing world.
Reviews are an important part of marketing a book, but how do you get those reviews?
When I told friends and family that I would be pursuing a graduate degree in book publishing, I was met with varied reactions. Some people thought it sounded wonderful—the perfect niche degree for a bookworm like myself. Many others were surprised and pessimistic: “Isn’t that a dying industry?” I admit it made me question my choice at times. Was I really about to go thousands of dollars into debt to hopefully get a career in an industry that would soon cease to exist?
At Ooligan, we only publish three books a year. Every manuscript we acquire is treated with extra special love and care, and receives developmental edits, line edits, and several rounds of copyedits.
Contact lists are painstakingly cultivated and relentlessly revised until, from the blood, sweat, and tears put into its conception, a list of names, emails, and resources is birthed. This process is exhausting and often seems never-ending for those working on them. Here’s how we made it and what happened after.
Zoom in to make the image big, then commit to getting yourself a physical copy to appreciate it fully—it is gorgeous in person.