Regardless of what type of book is being promoted, the decisions a publishing company makes when planning a launch party can have an impact on the sales of a book as well as on the perception of what that book stands for. Given the importance of these considerations, the sheer number of lists that one finds when simply googling “book launch party” shouldn’t come as a surprise, but these results can be quite overwhelming to sift through.
I began working with Ooligan my first term as a grad student at PSU. Way back in April, I had a bit of chip on my shoulder. I’d been writing, getting published, and editing the work of other writers for a variety of small press journals for around twenty years. Additionally, I’d spent the prior […]