To anyone that’s been paying attention to recent trends in young adult (YA) over the last four or five years, the line-up of books slated for 2019 is both timely and highly anticipated. With the push for diversity in literature and media still going as strong as ever (perhaps even stronger than ever), it seems that publishers have finally started to seriously answer the call. Young adult (and middle grade) lists are heavy with POC leads and the number of books about LGBTQ characters has doubled since the last few publishing seasons (and that’s just looking at books coming out—pun intended—between January and April! The list for May through June is even longer!). This is extra important when you consider that as recently as 2012, just over 1 percent of YA books had any LGBTQ content at all.
It might sound odd if you’re not already an editor, but the differences in style guides at publishing houses can be a tedious affair if you’re not at least a bit fluent in the main English-language house styles.
Luckily for us in book publishing, we get to use gifs on social media. Even better, we get to MAKE gifs for social media. Personalized gifs of books or events that catch followers’ eyes and get them to stop scrolling and maybe even nurture an interest in reading the wise words of our authors.
Literary Arts and the graduate program in Book Publishing at Portland State University seek submissions from writers of color for the Oregon Writers of Color Spring Showcase.
While it is important to respect our consumer base of the past, the consumer base of the future will no doubt be born out of the marriage between brands and social activism.
Big companies have the money to outsource photographers, and that’s great. It provides freelance photographers work and gives them a great source of income. Many smaller businesses, and especially publishers, do not have those kinds of resources. So we have to make do. But how?