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Ooligan is an award-winning not-for-profit general trade press that publishes books honoring the cultural and natural diversity of the Pacific Northwest.

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public relations

Transcending “Business As Usual” in Publishing

By Shannon Gilb

November 20, 2020 by OoliganPress Leave a Comment

Transcending “Business As Usual” in Publishing

This is a call to action for publishers, editors, and writers alike to think boldly and critically when engaging with social justice movements, specifically, the Black Lives Matter movement.

Filed Under: Publishing Tagged With: anti-racism, equity, mission statement, public relations, publishing, social justice, Social Media

Nonfiction Publicity vs. Fiction Publicity

By Sydney Kiest @SydneyKiest

May 6, 2019 by OoliganPress Leave a Comment

Nonfiction Publicity vs. Fiction Publicity

Nonfiction sales have been on the rise as of late. As book publicists, we must embrace current market trends and learn how to use them to our advantage.

Filed Under: Manager Monday Tagged With: Book Promotion, book publicity, fiction, Marketing, news, nonfiction, pitching, podcasts, PR, public relations, publicity, Widmer Way

Write to Publish and Word-of-Mouth Marketing

By Michael Collins

February 24, 2017 by OoliganPress Leave a Comment

Write to Publish and Word-of-Mouth Marketing

Write to Publish—the annual conference that Ooligan hosts to demystify the publishing world for writers—has come and gone. By all accounts, it went pretty well. For an event that housed two concurring panels and a room for publishing vendors, the rooms were filled and it was well attended. Of course, the logistics of hosting an event is one thing (securing food for the event, finding speakers who were willing to talk, etc.), but getting people to buy tickets and come to the event is another, which is where marketing comes in.

Filed Under: Marketing Tagged With: Marketing, Ooligan, public relations, word of mouth, Write to Publish

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