Our team here at Ooligan is working tirelessly to launch our upcoming fall title by debut author Erin Monyihan. In large part, this means working on our marketing strategy. We’ve come across quite a few obstacles regarding our intentions and how we wish to be understood while presenting LAUREL EVERYWHERE.
This project has taught me what the greatest powers of small presses are: focused attention on a few projects (instead of hundreds each year), strong author relationships, and intimate knowledge of a book’s story and content.
So what’s the big deal about bringing an ebook to print? Ooligan Press has been working on learning the answer to that through its partnership with Multnomah County Library (MCL). Every year, MCL’s Library Writers Project (LWP) is open to local Oregon authors for submission of their self-published works, and the top entries are chosen by librarians and acquired for the MCL collection as ebooks.
Iditarod Nights will be the first romance published by Ooligan. It’s wonderful to blaze a trail, but what does this mean in practice? How can you market a book with no prior contacts and little experience in the genre?
Fresh advance reader copies had their spines stretched one by one as Melissa signed first pages and gave copies away with her thanks to all the attendees, many of whom shared connections with the Asian elephants of Portland.
With The Gifts We Keep by Katie Grindeland launched into the world and doing well, my team at Ooligan Press is racing forward with the next book to be published as part of our partnership with Multnomah County Library: Iditarod Nights by Cindy Hiday! This is the second of the Library Writers Project selections to be annually published through the unique partnership between Multnomah County Library and Ooligan Press, and we are excited to be taking this new manuscript through the publication process.