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Ooligan is an award-winning not-for-profit general trade press that publishes books honoring the cultural and natural diversity of the Pacific Northwest.

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Do Movie Adaptations Impact Book Sales?

By Rachael Renz

August 25, 2021 by OoliganPress Leave a Comment

Do Movie Adaptations Impact Book Sales?

In a culture that has valued literature for centuries, adapting books for the big screen is becoming equally revered. We can now find quality stories in both TV shows and movies from streaming services such as Netflix and Hulu. With recent adaptations such as Little Women, To All the Boys I’ve Loved Before, The Guernsey Literary and Potato Peel Pie Society, All the Bright Places, Little Fires Everywhere, and Big Little Lies, it’s no surprise that book lovers are elated: avid readers are often pleasantly surprised when their favorite books are adapted into a movie or TV series.

Filed Under: Marketing Tagged With: adaptation, film, Hulu, movie, Netflix, page to screen, sales, television

Should you judge a book by its trailer?

By Kimberley Scofield @kmscofie

January 18, 2019 by OoliganPress Leave a Comment

Should you judge a book by its trailer?

Marketing is easily one of the most expensive parts of making a book, and with digital media here to stay, publishers use any digital marketing tools they can for promotion.

Filed Under: Marketing Tagged With: book trailer, books, Digital marketing, Marketing, media, movie, movie trailer, social, Social Media, trailer, trailers, video

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