In a culture that has valued literature for centuries, adapting books for the big screen is becoming equally revered. We can now find quality stories in both TV shows and movies from streaming services such as Netflix and Hulu. With recent adaptations such as Little Women, To All the Boys I’ve Loved Before, The Guernsey Literary and Potato Peel Pie Society, All the Bright Places, Little Fires Everywhere, and Big Little Lies, it’s no surprise that book lovers are elated: avid readers are often pleasantly surprised when their favorite books are adapted into a movie or TV series.
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Should you judge a book by its trailer?
By Kimberley Scofield @kmscofie
Marketing is easily one of the most expensive parts of making a book, and with digital media here to stay, publishers use any digital marketing tools they can for promotion.