The LAUREL EVERYWHERE team members had their work cut out for them to compile and utilize Ooligan’s first-ever press kit.
Not getting your books on time? Putting the blame on Black-owned bookstores does more harm than good. Take some time to understand where the problem starts and why, during a global pandemic, we should aim to be more understanding.
With the popularity and proliferation of digital devices like the iPhone and iPad, audiobooks and their close cousin, the podcast, have become uniquely convenient for those multitaskers looking to fill extra time during their commute or workout. This does bring up the question of whether or not this practice of listening rather than reading is a legitimate method of comprehension.
Where do you go first? Out of the plethora of social media options available, which is going to net you the most bang for your buck? Which is going to be the most efficient and effective use of your time?
Reviews are an important part of marketing a book, but how do you get those reviews?
Marketing is easily one of the most expensive parts of making a book, and with digital media here to stay, publishers use any digital marketing tools they can for promotion.