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marketingresearch

Where Did You Hear About That Book? – A Book Publicity Experiment

By Sydney Kiest @SydneyKiest

July 2, 2018 by OoliganPress Leave a Comment

Where Did You Hear About That Book? – A Book Publicity Experiment

As a publicist, I am always curious about how much of an impact publicity actually has on a book’s success. So I decided to conduct a small experiment. For an entire week, I asked everyone I saw reading a book two questions: Where did you first hear about that book? And, why did you choose to read that one in particular?

Filed Under: Marketing Tagged With: bookblog, bookmarketing, bookpublicity, bookstagram, booksuggestions, experiment, Marketing, marketingresearch, PR, publicity, readingsuggestions

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