We’re just a couple of weeks into summer term and so much has already happened! Sean had two very successful readings in Olympia, WA and South San Francisco, CA. The latter led to the opportunity to read again in November and an empty box of books, which was great news. This is my favorite part […]
Marketing
Turning the Page to Marketing
By Ryan Kauffman
Hello there, everyone. It’s official. Sarah has turned over management of the team for Forgive Me If I’ve Told You This Before to me. I can’t thank her enough for keeping things on schedule and setting us up for success. The beginning of our summer term has us moving into full-blown marketing and publicity mode. […]
Marketing to Libraries: Why It’s a Good Idea
By Roberta Kelley
Libraries seem to be one of the most underrated marketing opportunities that many publishers tend to pay less attention to than they should. Something about libraries gives the impression that marketing to libraries is more of a by-product of publishing books rather than a highly profitable use of marketing manpower. The reality is that libraries […]
Strengthening My Skills by Interning with Hawthorne Books
By Sarah Currin
In this program, the importance of internships is something that we students are constantly reminded of (though of course this is not isolated to the publishing industry—many graduate programs not only encourage extracurricular internships, but require them). We’re told that internships are an invaluable way to meet important industry professionals for networking purposes and gain […]
Write to Publish looks at the IPRC
By Melanie Figueroa
The search is still on for the perfect event space for Write to Publish 2015. Brandon and I have visited several locations—rain and all. Last week, I visited the Independent Publishing Resource Center (IPRC), located across the Willamette River in Southeast Portland. Tiffany Shelton, a newly appointed member of the Write to Publish team, came […]
The Backlist Sales Initiative
By Paul Dudley
At the beginning of the 2013/14 academic year, Ooligan Press started restructuring its operations to include project work groups responsible for individual new titles. Departments became training grounds for assisting members of each project group in doing the various tasks assigned to them by their project managers. At the same time Adam Salazar spearheaded the […]