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Ooligan is an award-winning not-for-profit general trade press that publishes books honoring the cultural and natural diversity of the Pacific Northwest.

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litsy

Why Book Publicists Should Download Litsy

By Sydney Kiest

March 14, 2018 by OoliganPress Leave a Comment

Why Book Publicists Should Download Litsy

You’ve probably never heard of Litsy, and you’re not the only one. But what is it exactly? Litsy is a mobile iOS app (an Android version is in the works) that launched in the spring of 2016 by the founders of Out Of Print, a clothing company all about books. It brands itself as “a place to organize, interact with, and document all things books,” and Bookriot has deemed it as what would result “if Instagram and Goodreads had a perfect baby.” The layout looks and feels like the Instagram app, and similarly, you can scroll through a timeline of images uploaded by users. If you want to find something more specific—perhaps you are looking for reviews on a book you are considering purchasing—you can use the search tool to find authors, titles, etc. Essentially, it is an ideal marketing tool for those wishing to promote upcoming titles.

Filed Under: Marketing Tagged With: book marketing, book publicity, book review, book reviews, bookstagram, instagram, litsy, Marketing, publicity, Social Media

Social Media and Print Books: The Beginning of a Beautiful Friendship

By Emily HagenBurger

October 19, 2016 by OoliganPress Leave a Comment

Social Media and Print Books: The Beginning of a Beautiful Friendship

These days, a lot of focus is put on social media as a marketing tool. For us book readers, this can be both a good and bad thing. Phrases like “print is dead” are thrown about with alarming consistency. With everything from Pinterest to Netflix vying for a reader’s attention, we can easily bemoan the […]

Filed Under: Publishing Tagged With: bookstagram, instagram, litsy, ocial media, publishing

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