As of this writing, FINDING THE VEIN is on the verge of publication and the entire team is so excited! While this post will be going up after the launch for FINDING THE VEIN has officially kicked off, rest assured that our team will keep the enthusiasm rolling as we continue to promote Ooligan Press’s first mystery novel.
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The Weird and Wonderful Brautigan Library
By Grace Hansen @thegracieve
The business of publishing is difficult because it is almost entirely based on whether or not a manuscript will appeal to a broad audience; if there isn’t a huge perceived audience, publishers unfortunately have to say no to manuscripts that would otherwise be amazing books all the time. Where do all those rejected manuscripts go?
Reaching Unconventional Contacts
By Bailey Potter
When we developed the marketing plan for this book, we included unconventional contacts that were appropriate for its themes. These included adoption associations, libraries, book clubs, and summer camps, in addition to the typical contacts that a project team collects. Our question was this: How do we reach the unconventional ones?
The Mystery Behind the Mystery Genre
By Bailey PotterLike every kind of genre fiction, we knew that the mystery genre has a large audience, which would be great for Ooligan to break into. We just needed to get there. How? Well, that’s part of the mystery.
When We Dream About the Future: Digital Ambiguity in 2020
By Chris Leal
We must rethink our concepts of what is digital, what is physical, and what the grayness in between looks like.
Book Exchanges: A Treasure Hunt and a Marketing Tool
By Vivian Nguyen @vivqnguyen
The general idea of “give a book and take a book” draws people in to browse the little wooden box’s contents. Imagine the excitement if a curious wanderer happened upon a brand-new, freshly published book from a local press! This is a great way to gain free local support and exposure for new independent titles or even self-published authors.