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What the Publishing Industry Can Learn from AO3’s Tagging System

By Kelly Zatlin

December 30, 2020 by OoliganPress Leave a Comment

What the Publishing Industry Can Learn from AO3’s Tagging System

AO3’s means of organizing its content has rightfully given the website a lot of attention. So what can the publishing industry stand to learn from AO3’s tagging infrastructure?

Filed Under: Publishing Tagged With: AO3, Archive of Our Own, cataloging, fan fiction, keywords, SEO, tag wrangling, tagging, tips

Choosing the Right Metadata for You

By Anastacia Ferry @anastacialace

November 25, 2020 by OoliganPress Leave a Comment

Choosing the Right Metadata for You

All right, you’ve got a book being released soon. Congratulations! Now you’re onto the ever-daunting marketing phase where you have to plan the book launch, create social media hype, and develop the terrifying metadata. Having trouble thinking of those keywords? This can help!

Filed Under: Digital, Publishing Tagged With: keywords, Marketing, metadata, Search engine optimization, SEO

Demystifying Book Metadata

By Stephen Hyde

March 6, 2019 by OoliganPress Leave a Comment

Demystifying Book Metadata

The scene opens on a classroom. The students’ eyes are glazed over from the glow of the computer screens, half of them open to D2L, the other to some Instagrammer’s latest post. The professor asks the question, “What is metadata?” and one person, with a fox-like grin on their face, raises their hand and calls out, “It’s data about data.” Everyone breaks out in applause, confetti rains from the ceiling and cupcakes are served. This has happened to me more times than I can count, and yes, a quick hand raise asking for clarification could have solved all my problems but then I wouldn’t have had a blog post idea. So come with me as we take a journey on self-education and find out what all the fuss is about metadata and why you should actually care about it.

Filed Under: Marketing Tagged With: amazon, Barnes and Noble, copy, data, discoverability, ebook, keywords, Marketing, metadata, search engine, Self-Publishing, SEO

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