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just a really nice pair of jeans

How Your Social Media Presence is like a Pair of Pants; Or, Marketing Consistently Across Different Platforms

By Katie Fairchild @km_fairchild

June 25, 2018 by OoliganPress Leave a Comment

How Your Social Media Presence is like a Pair of Pants; Or, Marketing Consistently Across Different Platforms

A good social media presence is like a pair of jeans—casual and versatile. Successful social media represents you/your company/your product in a serious way without taking itself too seriously. When establishing and maintaining a social media brand, there is a gradient where you can play in the space you’ve created. You don’t want to be stuffy (a pair of nicely-folded beige slacks), nor do you want to be too laid back (a ratty pair of old sweatpants). Your social media presence should be like jeans: whether you dress your posts up or down, they maintain some consistency and remain just the right fit.

Filed Under: Manager Monday Tagged With: Digital marketing, engagement, Facebook, instagram, just a really nice pair of jeans, Marketing, pants, Social Media, twitter

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