by Rebekah Hunt According to Mark Coker, founder of Smashwords, the solution to the digital publishing issue is simple. “The day has come,” he says, “for publishers to offer a $4.00 book.” Has Mr. Coker lost his mind, or could this really be the future of ebook pricing? He goes on to elaborate, “Most books […]
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The Battle for a Digital Pricing Model that Works Part 2: The Fall of the Old Republic
By Ooligan PressBy Rebekah Hunt The Economist reported, in August of 2006, that print journalism has been in decline since 1990. Jobs in the industry fell by 18% between 1990 and 2004, Knight-Ridder sold off its newspapers, and New York Times share prices had been cut in half within four years.The obvious explanation, and the one most […]
The Battle For a Digital Pricing Model That Works. Part One: Pub Wars!
By Ooligan PressBy Rebekah Hunt In March of 2011, Jon Bon Jovi famously accused Steve Jobs of being “personally responsible for killing the music business,” in an interview with the London based Sunday Times. “Kids today,” the aging rocker said (probably after chasing some off his lawn), “have missed the whole experience of… taking your allowance money […]