At the end of the day, my job is really about creating shareable, engaging content. By posting about Ooligan books long before and after they’re published, my goal is to start a discussion, to get people jazzed about our books.
Internet
Pottermore and Publishing: A Look at the Multimedia Empire of Harry Potter
By Hope Levy
Harry Potter is a name almost immediately recognizable today in 2016—whether your first thought is of a lightning scar, the Marauder’s Map, or the volume of fans across the world who have for years celebrated the cultural phenomenon that J. K. Rowling’s wizarding world became. On the first day alone, 8.3 million books were sold […]