Social media is a great way to generate publicity for a book, and one trend that has recently gained popularity is Instagram takeovers. For authors who aren’t familiar with Instagram, the platform can look incredibly complicated at first glance.In this post I will offer tips to get your Instagram-newbie author ready for a takeover in no time!
Learning the ABCs of Bookstagram
By Hannah Boettcher
I started my bookstagram page at the end of September 2020. In under half a year, I have amassed 3,400 plus followers, held conversations with some of my favorite authors, and made many bookish friends. There are many bookstagram “secrets” only accessible to those engaging with other accounts, consuming a lot of content, and running an actual bookstagram account. Thus, I have gathered my most useful tips and tricks on how to operate and brand a successful bookstagram account.
The Building Blocks to Your Social Media Strategy
By Alix Martinez
A social media strategy is an essential part of publishing and marketing a title. It’s the perfect way to get your whole team, both new and old, up to speed on both your ideas for social media as well as the main selling points of your title. Now, getting started on this document may seem overwhelming at first, but here are some tips to guide you in the right direction.
Authors at Home
By Amanda Fink
In light of the stay-at-home orders that most of the world is currently following, authors have brought literary salons––places to explore ideas, share stories, and gain insight into the writing process––to Instagram. By allowing us into their writing spaces, these authors are giving us a rare, uncensored look into their lives. Sharing these spaces allows us to refill our creative wells through conversation and a shared love of books and writing.
In Defense of Instapoetry
By Michael Shymanski
Often referred to as “fidget-spinner poetry” due to its brevity and its targeting of younger audiences, Instapoetry is frequently dismissed and even insulted by critics. But does Instapoetry have anything to offer—especially for us quick-scrolling younger generations?
The Age of Mass Distraction
By Monique Vieu
With an economic market that demands extreme multitasking and a digital culture that rewards immediacy, ease, and efficiency, our environment is changing at an astonishing rate. Pressured by this cultural shift, we have less time to consume information, and our brains are adapting to these demands.