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Ooligan is an award-winning not-for-profit general trade press that publishes books honoring the cultural and natural diversity of the Pacific Northwest.

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Designing Basic Social Media Images for Your Book

By Riley Robert @RileyRober14

March 28, 2022 by OoliganPress

Designing Basic Social Media Images for Your Book

Are you lost when it comes to designing social media images for your upcoming book? This step-by-step guide walks you through the process of creating basic social media images to promote your book, including the preferred image dimensions for several social media platforms.

Filed Under: Manager Monday Tagged With: Book Promotion, canva, creating content, Design, Facebook, instagram, Social Media, social media design, twitter

COURT OF VENOM Ramps Up for Its Spring Launch

By Wren Haines

March 14, 2022 by OoliganPress Leave a Comment

COURT OF VENOM Ramps Up for Its Spring Launch

Time is flying by for our upcoming fantasy title, COURT OF VENOM. The books are in, and our team is in the awareness phase of our social media campaign. I am so excited about all of the amazing ideas our team has come up with, and I’d like to share some of them!

Filed Under: Start to Finish Tagged With: bookmarks, court of venom, Facebook, fantasy, giveaway, goodies, instagram, launch events, Social Media, swag, twitter

The Simple Way to Start Your Social Media Research

By Alix Martinez

August 2, 2021 by OoliganPress Leave a Comment

The Simple Way to Start Your Social Media Research

Social media research is an integral part of building a strong social media strategy. It forms the building blocks of your social media campaign and is an incredibly helpful guide to get everyone on the same page in a short amount of time. With that being said, if this is your first time working on a social media strategy, it may seem daunting going into it. These tips will help ease your fears and break down the process.

Filed Under: Social Media Tagged With: Authors, basics, guide, how-to, instagram, lessons, Marketing, Social Media

Tips for Getting Your Author Ready for an Instagram Takeover

By Alix Martinez

June 14, 2021 by OoliganPress Leave a Comment

Tips for Getting Your Author Ready for an Instagram Takeover

Social media is a great way to generate publicity for a book, and one trend that has recently gained popularity is Instagram takeovers. For authors who aren’t familiar with Instagram, the platform can look incredibly complicated at first glance.In this post I will offer tips to get your Instagram-newbie author ready for a takeover in no time!

Filed Under: Manager Monday, Social Media Tagged With: Authors, basics, guide, how-to, instagram, lessons, Marketing, Social Media

Learning the ABCs of Bookstagram

By Hannah Boettcher

March 1, 2021 by OoliganPress Leave a Comment

Learning the ABCs of Bookstagram

I started my bookstagram page at the end of September 2020. In under half a year, I have amassed 3,400 plus followers, held conversations with some of my favorite authors, and made many bookish friends. There are many bookstagram “secrets” only accessible to those engaging with other accounts, consuming a lot of content, and running an actual bookstagram account. Thus, I have gathered my most useful tips and tricks on how to operate and brand a successful bookstagram account.

Filed Under: Manager Monday, Marketing, Social Media Tagged With: aesthetic, algorithm, analytics, Authors, blogging, blogs, books, bookstagram, data, feed, goals, how-to, independent, indie, instagram, Marketing, Online, publishers, publishing, ratings, read, readers, reviewers, Reviews, sales, Social Media, starred, virtual, writers, writing

The Building Blocks to Your Social Media Strategy

By Alix Martinez

November 9, 2020 by OoliganPress Leave a Comment

The Building Blocks to Your Social Media Strategy

A social media strategy is an essential part of publishing and marketing a title. It’s the perfect way to get your whole team, both new and old, up to speed on both your ideas for social media as well as the main selling points of your title. Now, getting started on this document may seem overwhelming at first, but here are some tips to guide you in the right direction.

Filed Under: Manager Monday, Social Media Tagged With: books, collateral, examples, guide, instagram, Marketing, mood boards, presentation, publishing, quotes, research, Social Media, strategy, team work, themes, twitter

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