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graphic design

We’re All on Our Way to Becoming Bookstagram Stars

By Vivian Nguyen @vivqnguyen

September 18, 2020 by OoliganPress Leave a Comment

We’re All on Our Way to Becoming Bookstagram Stars

Book lovers, take a look at your shelf. What do you see? Not all of us can be Bookstagram stars with a plethora of breathtaking displays, but recently I’ve discovered that my books seem to follow a very similar color scheme. At first I thought this was a happy coincidence, but it turns out that publishers definitely know what they’re doing. In the book publishing world, marketing all begins with the cover.

Filed Under: Design, Marketing, Publishing, Social Media Tagged With: book covers, book design, book displays, book marketing, bookstagram, color theory, graphic design, illustrations, photograph, typeface

Should You Design Your Book in Microsoft Word?

By Denise Morales Soto @dmoralessoto

August 3, 2020 by OoliganPress Leave a Comment

Should You Design Your Book in Microsoft Word?

I can see the appeal of using Word to design your book since it is a program that is familiar to most of us, especially if you’re a writer. It’s a lot cheaper than InDesign, which is a more professional tool that is also very technical and has a steeper learning curve. However, there are many reasons why Microsoft Word isn’t the best tool for this kind of work. So, before you commit to doing all that work in this program, here are a few things you should take into consideration.

Filed Under: Design, Manager Monday Tagged With: adobe, Authors, best practices, book, Design, file prep, format, graphic design, InDesign, interior, layout, Microsoft, print, publishing, self-publish, Word

Typography in 2020: What’s in a Trend?

By Chris Leal

July 22, 2020 by OoliganPress Leave a Comment

Typography in 2020: What’s in a Trend?

If typography is out in the wild, it will demand your attention whether it’s effective or not. Even unsuccessful attempts at public graphic design grab the observant onlooker’s gaze.

Filed Under: Design Tagged With: bold, creativity, Design, graphic design, innovation, legibility, sans-serif, serif, trends, typography

Can I Do Graphic Design?

By Denise Morales Soto @dmoralessoto

May 25, 2020 by OoliganPress Leave a Comment

Can I Do Graphic Design?

Graphic design is so much fun. There is so much you can do in this space, just within the context of book publishing alone. From print to digital, there’s no end to what you can create. Because it is such a vast and interesting area, a lot of people want to try it out, but they hesitate because they don’t have any formal art training. I get it—I’ve been there. There is a lot of overlap between art and graphic design, as they require a lot of the same skills and an understanding of concepts like space, color, lighting, etc. But, while having a working knowledge of these when you start is helpful, it’s not required.

Filed Under: Design, Manager Monday Tagged With: advice, approachable, Beginners, Design, digital art, graphic design, Illustrator, intro, Manager Monday, practice, vector

Help Me Design

By Corey Talbott

April 1, 2020 by OoliganPress Leave a Comment

Help Me Design

Whether you are a graphic-design guru, a website developer, a technical writer, or any other professional who has some sort of visual element in their day-to-day (so, everyone), you are surrounded by design. So let us dive into some resources for the non-designers.

Filed Under: Design Tagged With: adobe, Crap, Design, graphic design, help, Illustrator, InDesign, Online, online help, Photoshop, resources, Tools, typography

Conscious Book Design: How to Decrease Harmful Practices and Embrace Diversity

By Denise Morales Soto @dmoralessoto

February 10, 2020 by OoliganPress Leave a Comment

Conscious Book Design: How to Decrease Harmful Practices and Embrace Diversity

There is an ongoing conversation about conscious editing and how important it is to making great inclusive stories. I would be the first to tell you how crucial it is for books to be edited consciously, as it increases the accuracy and the quality of a book and helps it appeal to a wider audience—something that is very important in publishing. But that is not the only area in book production that has so much to gain from conscious practices, diversity, and different perspectives—design can also benefit from these things.

Filed Under: Design Tagged With: awareness, book, book covers, Design, diverse books, diversity, diversity in publishing, graphic design, publishing, we need diverse books, WNDB

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