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goodreads

Goodreads Bombing

By Sophie Concannon

August 4, 2021 by OoliganPress Leave a Comment

Goodreads Bombing

As an author, do you need to worry about an influx of reviewers leaving one-star reviews on your book, tanking your average rating, and potentially pushing away potential readers?

Filed Under: Marketing Tagged With: advice, bad reviews, book bloggers, book reviews, goodreads, negativity, sensitive topics

How Goodreads Helped Me Find My Memories

By Elle Klock @elleklock

November 4, 2020 by OoliganPress Leave a Comment

How Goodreads Helped Me Find My Memories

My “2019” shelf sat, neatly and chronologically ordered for me to peruse. Month by month, the books I had slogged through and the books that shone brilliantly awakened in my memory, but something else happened too. I began to remember other parts of my life in those months.

Filed Under: Digital Tagged With: Archives, books, browsing, connections, digital, forgotten, goodreads, history, linear time, lists, loss, memory, network, Online, past, Reading, remember, Social Media, time loss

A Marketing Tool for Indie Publishers and Authors Alike

By Hannah Boettcher

October 19, 2020 by OoliganPress Leave a Comment

A Marketing Tool for Indie Publishers and Authors Alike

Goodreads allows users to keep track of books they’ve read, books they want to read, and the reading journeys of other registered users. While Goodreads is a wonderful resource for readers, it also houses a very lucrative market for indie publishers and authors. Through the Goodreads author program, Q&A groups, word of mouth, and the Goodreads recommendation engine, indie publishers and authors are able to establish a presence among the bigger five guns in the publishing world.

Filed Under: Manager Monday, Marketing, Social Media Tagged With: algorithm, analytics, Authors, blogs, books, data, goals, goodreads, independent, indie, Marketing, Online, publishers, publishing, ratings, read, readers, reviewers, Reviews, sales, Social Media, starred, virtual, writers

Building a Social Media Following for Aspiring Authors

By Melinda Jasmine Crouchley

September 6, 2019 by OoliganPress Leave a Comment

Building a Social Media Following for Aspiring Authors

Where do you go first? Out of the plethora of social media options available, which is going to net you the most bang for your buck? Which is going to be the most efficient and effective use of your time?

Filed Under: Marketing Tagged With: audience, author, brand identity, branding, Facebook, goodreads, instagram, Marketing, media, Ooligan, personal, personal brand, pinterest, portland state university, publishing, Social Media, twitter, website

Goodreads Says Goodbye to Free Giveaways

By Madison Schultz

July 11, 2018 by OoliganPress Leave a Comment

Goodreads Says Goodbye to Free Giveaways

Goodreads, the Amazon-owned social media site for bibliophiles, introduced a major overhaul to its giveaway system in early January. Previously, giveaways were free to host, making them a popular and cost-effective marketing tool for indie authors and publishers. Readers eager to win free books would browse the giveaways page and enter any contests that caught their eye, resulting in lots of exposure for books that might not otherwise get seen. The only cost to the host of the giveaway was that of the book (or books) and shipping.

Filed Under: Marketing Tagged With: giveaways, goodreads, indie authors, Indie Publishing, Marketing

Social Media Book Giveaways & You: Why Giveaway Culture Matters

By Joanna Szabo @Joanna_Shwaba

August 11, 2017 by OoliganPress Leave a Comment

Social Media Book Giveaways & You: Why Giveaway Culture Matters

Online book giveaways are becoming pretty standard in the publishing industry’s marketing toolbox—so much so that readers have come to expect them. Giveaways familiarize readers with book covers and copy, increase the number of reviews they receive, generate pre-publication social media presence, and build loyalty around both the author and the publisher.

Filed Under: Marketing Tagged With: book giveaways, giveaways, goodreads, Marketing, penguin, Penguin Random House, random house, small press, Small Publishers, Social Media, sweepstakes

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