Though the ethics of ghostwriting may be debated, the fact remains that it is a common practice and one that doesn’t seem to be going away anytime soon due to the fact that each key stakeholder within the process of ghostwriting seems to benefit.
ghostwriting
Books from Media: Published in the Real World
By McKenna Green @McKennaKGreen
“Pawnee: The Greatest Town In America” by Leslie Knope exists—not only within the television show “Parks And Rec,” but at a bookstore near you. That’s right, the popular trend of creating books from fictional media is one that won’t slow down.
Branding for Authors: Is It Authentic?
By Sadie Verville @sadieverville
Authors are, in a sense, a business unto themselves. In a digital age when personal presence is what sells the book on social media, it is critical for authors to have a consistently branded page or account for users to follow and engage with. But this consistency, this need to post only certain tweets or pictures, might be considered the epitome of the “social media as a false reality” argument. Does having a consistent brand make someone inauthentic online?