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Ooligan is an award-winning not-for-profit general trade press that publishes books honoring the cultural and natural diversity of the Pacific Northwest.

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ghostwriting

Why Is Ghostwriting So Great For Publishers?

By Katherine Flitsch

October 25, 2021 by OoliganPress Leave a Comment

Why Is Ghostwriting So Great For Publishers?

Though the ethics of ghostwriting may be debated, the fact remains that it is a common practice and one that doesn’t seem to be going away anytime soon due to the fact that each key stakeholder within the process of ghostwriting seems to benefit.

Filed Under: Publishing Tagged With: ghostwriter, ghostwriting, publisher, strategies

Books from Media: Published in the Real World

By McKenna Green @McKennaKGreen

December 4, 2020 by OoliganPress Leave a Comment

Books from Media: Published in the Real World

“Pawnee: The Greatest Town In America” by Leslie Knope exists—not only within the television show “Parks And Rec,” but at a bookstore near you. That’s right, the popular trend of creating books from fictional media is one that won’t slow down.

Filed Under: Digital Tagged With: attention, audiences, book adaptations, Castle, competing attention, competing media, ghostwriting, Jane the Virgin, Marriage Vacation, media, Parks and Rec, Pawnee: the Greatest Town in America, publishing, Richard Castle, television adaptations, Younger

Branding for Authors: Is It Authentic?

By Sadie Verville @sadieverville

July 17, 2019 by OoliganPress Leave a Comment

Branding for Authors: Is It Authentic?

Authors are, in a sense, a business unto themselves. In a digital age when personal presence is what sells the book on social media, it is critical for authors to have a consistently branded page or account for users to follow and engage with. But this consistency, this need to post only certain tweets or pictures, might be considered the epitome of the “social media as a false reality” argument. Does having a consistent brand make someone inauthentic online?

Filed Under: Marketing Tagged With: authenticity, blogging, branding, freelance, ghostwriting, Marketing, Oregon, Portland, publicity, Social Media, twitter

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