It is important that designers capture the light-hearted, feel-good nature of a contemporary romance story through its cover design in order to gain the attention of readers.
When it comes to publishing, you should judge a book by its color. Color theory is a popular topic in discussions about interior design, website design, fashion, and elsewhere, but it also plays a vital role in the publishing industry.
Cover design is an important, frequently complicated affair for any press, but Ooligan’s process probably has most beat.
The adage “don’t judge a book by its cover” has been proven to be bad advice not only for readers but also for publishers’ marketing teams. As it turns out, books’ covers are often exactly what they’re judged by.
How does one choose what book to read next? There are indeed a plethora of ways to discover your next literary treasure. Certain authors may interest you, you may be immersed in a genre, you may have been stunned by a book’s reputation, or you may pursue an interest in either something you love or something that is new to you. There is one approach, however, you supposedly should never use to choose what your next literary adventure will be, and that is judging the book by its cover. However, while this rule does apply to almost the entirety of the publishing world, there are always some exceptions.
When you walk into a bookstore, unless you are on the hunt for a specific release or beloved author, generally an enticing book cover will draw you over to a particular selection. Maybe you notice the bold typographical choices, the striking illustration, the contrasting colors. While you’re admiring the feat of creativity in your hands and considering whether you’re willing to invest in the content within, do you think about the human responsible for the interesting cover?