With a small change, an entirely new community can have access to “see” your pictures, just in a different way. All you have to do is change your accessibility settings and, when you post a picture, describe the posted image.
As we are both primarily internet-dwelling creatures, the natural progression was to explore Twitter. But seriously, from the time we spent on Twitter, we noticed a large community of agents, editors, authors, and more using the Twitter community to broaden their reach and visibility. The community of writers and publishing professionals on Twitter is vast, but there are a few aspects of the engagement that we thought could help us spark new connections: manuscript wish lists, Twitter pitch events, and personal branding (find us @alyssalschaffer and @joanna_shwaba).
The editor must help the author express their art as truly as they can while balancing the vision of the publisher, and by extension bring the truth of the community back in the form of a published work. And, like any intimate relationship, it is not always easy, nor quick and painless.
Marketers in the publishing industry work hard to write compelling copy about presses, books, and contests for press releases, blog posts, and social media messaging in an effort to garner excitement. This summer I saw how a press can work with a community to generate buzz about their work.
As the halfway point of my time here at Ooligan draws near, my effort in learning and my effort in applying that knowledge has started to even out. It is in this balancing that I’ve found an experience that is unique to Ooligan Press: navigating the murky waters of career development by simultaneously being a publishing professional and a student still gaining the knowledge and experience needed to break into publishing after graduation.
The Mastersounds team is in the midst of finalizing the details of the crowdfunding campaign, and we will be ready to launch it around the beginning of February. Developing a funding campaign has been an interesting experience. The elements of the campaign that we have focused on are the social push to inform the vast […]