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bookstores

Casting the Spotlight on Third Eye Books, Portland’s Only Independent, Black-owned Bookstore

By Jenna Amundson

December 15, 2021 by OoliganPress Leave a Comment

Casting the Spotlight on Third Eye Books, Portland’s Only Independent, Black-owned Bookstore

About once a month I visit Third Eye Books, Portland’s only independent, Black-owned bookstore. Located right off Division Street and 33rd Ave in inner SE Portland, this delightful bookstore is tucked away inside an old Portland house.

Filed Under: Marketing Tagged With: black-owned, booksellers, bookstores, independent, Portland, Third Eye Books

Books Matter, Shouldn’t Bookstores?

By Rachel Howe

October 11, 2021 by OoliganPress Leave a Comment

Books Matter, Shouldn’t Bookstores?

Bookstores are just one of the many businesses that have been profoundly impacted by the shutdowns happening throughout the country. Shelf Awareness and Publisher’s Weekly have both made it a point to offer regular reports and updates on the current status of bookstores and the publishing industry; while some of this news is good, some of it is surprising, and some of it is down-right depressing.

Filed Under: Publishing Tagged With: books, bookshops, bookstores, closures, covid-19, essential businesses, essential retailers, lockdown, pandemic

Independent Bookstores Aren’t Dead, but Here’s How You Can Help Them Survive

By Rachel Lantz

July 28, 2021 by OoliganPress Leave a Comment

Independent Bookstores Aren’t Dead, but Here’s How You Can Help Them Survive

Without a doubt, 2020 was a difficult year, and these difficulties have extended to our neighborhood independent bookstores. These independent bookstores have had to close, shift their business models, and more to survive during the pandemic, but they are not dead yet. Here’s why and how you can help these stores survive.

Filed Under: Marketing Tagged With: book sales, bookshop, bookstores, Covid, covid-19, Independent Bookstores, Indie Bookstores, local bookstores

What We’ve Learned from a Year of Hosting Virtual Book Launch Events

By Stephanie Johnson Lawson

May 7, 2021 by OoliganPress Leave a Comment

What We’ve Learned from a Year of Hosting Virtual Book Launch Events

I reached out to graduating project managers Grace Hansen, Cole Bowman, and Bailey Potter who oversaw the successful launch events for LAUREL EVERYWHERE, FAULTLAND, and FINDING THE VEIN, respectively. I asked each of them about advice for planning future virtual events. Within a few hours, I had struck gold. Synthesized below are their replies and some guidance to get started when it is time to plan a celebration of your new book.

Filed Under: Inside Ooligan, Marketing, Publicity Tagged With: audience reach, Authors, bookstores, covid-19, event planning, Eventbrite, feedback, future, hybrid, live events, managers, party, platforms, project, public speaking, Relationships, success, venues, webinar

Book Subscription Boxes Offer an Alternative to Browsing Bookstore Shelves this Holiday Season (And Beyond)

By Stephanie Lawson @a_writer_stephanielawson

December 9, 2020 by OoliganPress Leave a Comment

Book Subscription Boxes Offer an Alternative to Browsing Bookstore Shelves this Holiday Season (And Beyond)

COVID-19 continues to change lifestyles and restrict in-person contact. People may not be able to shop at their favorite bookstores (or any stores) without potentially waiting in a line outside the brick and mortar or needing to proactively set an appointment. A box of books and other goodies being delivered can bring the bookstore vibes to readers’ homes, and can keep us consuming the titles that flood our wishlists and the titles we had no idea we needed.

Filed Under: Marketing Tagged With: Book Sellers, books, bookstores, holidays, independent, indie, mail, Marketing, new and used, Online, readers, shelf, shelves, shopping, subscription

Indie Portland Bookstores During COVID-19

By Callie Brown

May 20, 2020 by OoliganPress Leave a Comment

Indie Portland Bookstores During COVID-19

From posting funny quips to sharing ideas for family-friendly reading activities, these stores have been going above and beyond to reach their communities, all while fielding business in a challenging new way.

Filed Under: Marketing Tagged With: Advertising, booksellers, bookstores, coronavirus, covid-19, independent, indie, indie bookstore, Marketing, Online, pdx, Portland, small business

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