Nonfiction sales have been on the rise as of late. As book publicists, we must embrace current market trends and learn how to use them to our advantage.
Book Promotion
Behind the Scenes of the UtK Social Media Initiative
By Hayley Wilson hayleyotrope
Perhaps the most exciting and daunting promotional aspect of Ooligan Press’s upcoming title Untangling the Knot is the anthology’s whopping roll call of twenty-six contributors. That’s twenty-six sets of readers and their fans to connect with, and—supposing that most of these writers participate in at least one form of social media—at least twenty-six different social […]