Your chosen font should invoke the messaging of the book and how you want the reader to feel while immersed in the writing. The right font is something the reader may not even notice because it flows so well with the content, whereas the wrong font can seem awkward and out of place, creating a jarring reading experience.
book design
Golden Ratio in Book Design: A Myth or Practical?
By Morgan Ramsey
Is the golden ratio an applicable concept in book design, or is its practicality in book design a myth?
We’re All on Our Way to Becoming Bookstagram Stars
By Vivian Nguyen @vivqnguyen
Book lovers, take a look at your shelf. What do you see? Not all of us can be Bookstagram stars with a plethora of breathtaking displays, but recently I’ve discovered that my books seem to follow a very similar color scheme. At first I thought this was a happy coincidence, but it turns out that publishers definitely know what they’re doing. In the book publishing world, marketing all begins with the cover.
Accessibility in Fonts: An Overview
By Morgan Ramsey
What do we mean when we talk about accessibility in fonts? Font consideration for print and web design is a crucial step in the design process. Some fonts are more legible than others, and that is especially true for people who have visual, print, or learning disabilities.
Minimalist Cover Design: Wave Books Press and Their Distinct Typographic Cover Designs
By Kendra Ferguson
A book from Wave Books can be recognized from across the room. Their distinctive cover design relies on stark, black-and-white contrast and strong typographical elements. This look has set them apart as a small press that has a clear brand recognizable simply from their covers.
A Book’s Cover: One of Its Strongest Marketing Tools
By Kendra Ferguson
The adage “don’t judge a book by its cover” has been proven to be bad advice not only for readers but also for publishers’ marketing teams. As it turns out, books’ covers are often exactly what they’re judged by.