As the cover of a book communicates to the potential reader what lies within, many conventions have emerged to highlight certain genres, such as an old photograph that promises a memoir, or a shirtless muscular man that promises a romance novel. To investigate further, we’ll look at four popular books sold in both the US and the UK and see what each cover has to say about the same story.
book covers
Designs of the Future and Beyond: 2018 Sci-Fi Book Cover Trends
By Megan Crayne Beall @megancraynepoet
I refuse to believe we can’t move past the paperback designs of the past with their jumble of chunky fonts, strange color palettes, and, dare I say, unappealing illustrations of aliens.
Putting Design into Perspective: Book Design as a Rhetorical Situation
By Jenny Kimura
No matter how brilliant a piece of writing is, if it doesn’t know who the audience should be or doesn’t give enough context about its subject, the writing fails to be read, understood, and shared. It fails to communicate. The same holds true for book design.
Gendered Book Covers and Why Boys Read Less than Girls
By Sydnee Chesley
In 2016, Scholastic conducted a survey on over two thousand US children ages six to seventeen and found that when it came to reading, boys generally do not like it as much as girls do.
Publisher Aesthetic as Visual Brand
By Jasmine Gower
Even before readers notice the Ooligan hook on the spine, they can often recognize the arts and crafts style and blue and green color palettes for which Ooligan book covers have recently become known.
Musical Book Covers
By Marina Garcia
I can’t be the only one attached to my favorite book’s original cover—so why does it seem to change so often?