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Ooligan is an award-winning not-for-profit general trade press that publishes books honoring the cultural and natural diversity of the Pacific Northwest.

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bears

Marketing a Hiking Book in the Winter

By Sadie Moses

June 6, 2018 by OoliganPress Leave a Comment

Marketing a Hiking Book in the Winter

We were very honest when posting these pictures. It wasn’t like we were saying in mid-December, “This is what the forest looks like right now! Go try it and tell us how it goes!” But the pictures did allow us to create social media content highlighting the beauty of these forests and reminding those of us who were still hibernating that Oregon (and the Pacific Northwest in general) can be a very beautiful place in the spring and summer. It allowed us to get people excited for new adventures after they finally thawed out.

Filed Under: Marketing Tagged With: bears, cold, forests, guidebook, hiking, ice, Marketing, ocean, onions, photography, PNW, Portland, Quebec, Social Media, Summer, winter

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