A book’s cover and title are the first two things that a person comes in contact with, and thus are the first clues as to what that book is about. A good title and cover both need to accurately convey the content while also making it easier for the reader to figure out the general genre and topics covered as well as make it stand out from others in its genre at the same time. That’s a tough order to fill! Here’s how the team for the upcoming Spring 2019 title is handling this part of the process.
autobiography
An Audible Nostalgia for Storytelling
By Zoe LaHaie
Aside from their obvious convenience, audiobooks have established themselves as a hybrid between literary and media entertainment. Listeners are drawn in by hypnotic and dynamic narrations often delivered by well-known celebrities. Because of this focus on vocal value, publishing houses like Penguin Random House invested in their audio department to further advance audiobook quality. They even have the option to include material not present in the original print versions or let narrators go “off script.” Whether audiences know a story or not, listening to it gives them a fresh perspective.
Working in Untitled Territory
By Emily HagenBurger ehagenburger
While this book is in its initial phases, we have to ask ourselves many of the questions Rosa asked herself: Where does it fit in? What message does it convey? Why this book, and why now? How do we want to portray it to the world?