We all know the success of a book depends largely on its social media presence. There isn’t a debate. That’s how it is now. As society and cultures evolve and morph, so do the marketing methods. The younger generations raised in these new marketing methods learn them like they learn language. It’s second nature to craft a tweet, edit, post aesthetically-pleasing pictures, and know when they’re posting too much or too little. But older generations haven’t had the luxury of growing up in this world. It really is as difficult as learning a completely new language—and not everyone has the ability to take the time to learn it.
Authors
Submit to Read at the Oregon Writers of Color Spring Showcase
By Ooligan PressLiterary Arts and the graduate program in Book Publishing at Portland State University seek submissions from writers of color for the Oregon Writers of Color Spring Showcase.
You CAN Make Your Editor’s Life Easier!
By Alexis McIvor
The most important thing to remember about an editor, is that they are people too (no, they are not perfect); they do have feelings. Having to deal with the stigma surrounding their profession, as well as their actual work, can be pretty overwhelming. Shouldn’t authors want to be helpful, especially for someone they will be working so closely with? Newsflash: you CAN make your editors life easier! Here is some advice that will allow you (as a writer) to ease the weight on your editor’s shoulders.
Fanfiction: Is This Online Community the New Writer’s Workshop?
By Maegan O’Brion
Why does everything someone writes have to be entirely original anyway? Writing is fun and it’s a craft one must practice to master.
No Review Required
By Denise Morales Soto @dmoralessoto
Book Hauls are relatively simple videos that require minimal editing and preparation on the creator’s side, apart from having a nice pile of books to show us. But these are some of the most influential videos BookTubers can put out. Which is why not only are audiences keeping a close eye on them but authors and publishers as well.
Marketing Yourself First
By Taylor Thompson @taylormegon
While Twitter, Instagram, and Facebook are quick ways to get short announcements out, they are also heavily trafficked sites—it has become much harder to find content on those sites unless you are specifically looking for it. But if social media isn’t the answer to your marketing dreams, then what is?