As a culture, we are growing more inclusive every day, but not all young readers grow up in the same environment. Not every town offers good examples, not every family is understanding, and not every book teaches the same thing. When you’re marketing a novel to a young adult readership, it is important to understand that while the internet is a map to nearly every young reader, it can also be the thing that destroys a novel.
I’m here to confess to my comma-splicing crimes and help everyone else who’s guilty of comma splicing learn the error of their ways before it’s too late. Just kidding—it’s never too late to learn something new or relearn something old.
When you walk into a bookstore, unless you are on the hunt for a specific release or beloved author, generally an enticing book cover will draw you over to a particular selection. Maybe you notice the bold typographical choices, the striking illustration, the contrasting colors. While you’re admiring the feat of creativity in your hands and considering whether you’re willing to invest in the content within, do you think about the human responsible for the interesting cover?
More and more writers are becoming published authors. Some start with blogs, writers’ groups, and lifelong dreams. Traditional publishing can be difficult to break into, especially if you’re not already an established author. So how are new authors getting their books into the competitive market without an agent or a supportive publishing house?
A book launch is an exciting time. It’s the one moment when all the blood, sweat, and tears that went into a book finally pay off. It’s the one moment when everyone forgets about all the publicity and outreach they’ll still have to do in the upcoming months—or even years—and just wants to celebrate the fact that the book is finally out there in the world, in the hands of readers. And the best way to celebrate is to throw a launch party. While launch parties are relatively simple to put together, there are a few key things that should be kept in mind during the planning process. Follow these simple tips and you will have the foundation for a great party.
Independent bookstores have historically served as community landmarks and valuable resources throughout the world. The experience of shopping at a bookstore that is genuine, individualistic, and an asset to the local community cannot be matched by shopping at chain stores or online. Moreover, a book is no ordinary item to shop for. Whether it is a picture book for preschoolers, a fantasy series for dreamers, a biography for devoted fans, or a nonlinear peregrination for intrepid readers, a book has a singular ability to illuminate one’s intellect and imagination.