All right, you’ve got a book being released soon. Congratulations! Now you’re onto the ever-daunting marketing phase where you have to plan the book launch, create social media hype, and develop the terrifying metadata. Having trouble thinking of those keywords? This can help!
#PitMad: Your Quick Ticket to Pub
By Michael Shymanski
For many new writers, the question is how to break in, get an agent, and get published. Authors can go many months—which can compound to years—without hearing about their manuscripts. How can a writer get noticed and noticed fast? How do you break in without connections? Like with all contemporary remedies, the internet has a hand in getting new authors noticed, and #PitMad is the quarterly Twitter event to get your manuscript picked up and published.
Transcending “Business As Usual” in Publishing
By Shannon Gilb
This is a call to action for publishers, editors, and writers alike to think boldly and critically when engaging with social justice movements, specifically, the Black Lives Matter movement.
Mindful Editing: Substance Abuse Sensitivity
By Courtney Young @courtlbunny
Language is important to our everyday lives. Websites like Addictionary® and the Conscious Style Guide provide the tools for editors to be more conscious of their language when writing about substance abuse disorders, but editors must make the first move to ensure that this language becomes more common across literature platforms.
Pitching in a Pandemic
By Tiffany Watson
Books can give comfort in difficult times and allow us to feel connected when environmental factors like this pandemic keep us apart, but they do not usurp safety and health.
Competitive versus Comparative Titles
By Jennifer Ladwig
One of the perhaps forgotten challenges to writing and publishing books is explaining to others what it’s about. In the publishing world, this struggle is combated with what we know as “comp titles,” which Penguin Random House defines as “an elevator pitch for your book.”