With three books ready to hit the market in the coming months, two teams are working hard on their Social Media Strategy Document, which covers everything from who they aim to reach with their social media campaign to when this campaign will be launched and—most importantly—how they plan to execute their ideas. The document is extensive, and for every platform they utilize (Facebook, Twitter, Instagram, Tumblr, etc.), there is “paperwork” to be done. So, where do I come in?
This past summer, we managed to find our footing as the new department leads for acquisitions at Ooligan Press. We are now in our fifth week of the fall term, and the tasks at hand are substantially increasing. While some aspects of our job are fairly routine in procedure, there are some projects happening in […]
I’m the youngest of five kids, and no matter how much we pestered her (or upset her), my mother insisted that she loved us all the same. I have my own theories on that. And while I don’t have any children (don’t tell my cats I said that), getting into my second year at Ooligan […]
I know all of you have been wondering, what has Ooligan’s social media manager been doing since you last heard from her? Lots, guys. Lots. We are four weeks into fall term and already so much has happened. New department leads have taken over for those who graduated in the spring, and every book is […]
Transition is always a tricky thing. No two people use the same organizational system, the same naming conventions, the same rabbit hole of folders. Nevertheless, we all step into our predecessor’s shoes, dive into the work, and hope to make sense of it on the other side. Beginning my work leading Ooligan’s marketing department has […]
If you had told me last summer that by this summer I would be the Ooligan digital manager, I would have been like . . . Bock-bock-ba-what? Like many other word-lovers who have been forever entrenched in the humanities and social sciences, the idea of anything computery seems out of line. My identity revolved around […]