Let’s face it, you either know someone or are someone who subscribes to a monthly video or music service. Streaming services like Netflix, Hulu, and Spotify have changed the way users consume digital media. Is it so far-fetched that the same thing could happen for ebooks? There are several companies that are trying their best to convince you that ebook subscription services are the future of reading. They include Scribd, Playster, and the the hulking behemoth that is Amazon’s Kindle Unlimited. And while subscription services haven’t taken off in the same way as movies or music, the real question is, are they right for you?
One of the major highlights of At the Waterline is the unique, compelling characters that shape the houseboat community. There’s Dory, the marina’s hot dog vendor and source of local gossip; there’s Barry, an ex-Catholic priest turned alcoholic; and of course there’s Jack, the unofficial harbormaster who’s lived his entire life on the river—his only constant companions being a little dog and an outdated, but fully functional, shotgun. These are characters you care about. They’re duplicitously loveable and frustratingly human, and they reflect our own lives with an intense clarity you can’t get enough of. We hope to market this story to Pacific Northwest readers who genuinely care about the quality of the literature they read.
“I was shocked to learn on my first day at Ooligan Press that everything was completely student run.”
“Please take back out every Oxford comma,” a journalistic-minded author of mine once said. I began my editing career using Associated Press (AP) Style, so I understood his suggestion, but the house style at my current company mandated the use of the serial comma. We had a short, spirited, and (thankfully) respectful debate about it, and ultimately house style prevailed. I convinced the author that the meaning in his writing remained unchanged and using a serial comma accomplished something important to the company—it maintained consistency throughout their titles.
As I type this, I’m on my third cup of coffee, and I think I slept during that last nap. I can’t really remember. I’m one of the many Ooligan students who work in the professional realm while also pursuing a master’s degree, which means constantly trying to balance and prioritize schedules while facing an endless string of sleepless nights and pots (and pots) of coffee. Now I’m a special snowflake, because I actually work three jobs that all involve complicated children and exist in different quadrants of Portland. But I digress. Ultimately, what I have found through juggling full-time graduate school, multiple jobs, and an attempt at a social life is that I am gathering skills that will serve me well for the rest of my life. Every graduate student I know who also practices a balancing act, whether at Ooligan or otherwise, is learning what it means to get stuff done—and be creative while doing so. By building up our professional resumes while pursuing our education, we are able to provide unique and valuable insight into successful strategies, and we experience what the real world is actually like.
With three books ready to hit the market in the coming months, two teams are working hard on their Social Media Strategy Document, which covers everything from who they aim to reach with their social media campaign to when this campaign will be launched and—most importantly—how they plan to execute their ideas. The document is extensive, and for every platform they utilize (Facebook, Twitter, Instagram, Tumblr, etc.), there is “paperwork” to be done. So, where do I come in?